Our data, technology and analytics services include MarTech consulting, research, modelling, audience management, measurement and reporting. Our data scientists and analysts are experts in identifying the most relevant KPIs to measure campaign outcomes and effectiveness and transforming raw data into insights to enhance campaign optimization opportunities.
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MarTech Consulting
Our technology advisory services provide an interoperable technology ecosystem that leads to greater effectiveness and efficiency. From ad operations and data i...
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Audience Management
Audience Management is about the construction of audiences: from panel-based audiences to size up the entire market, to the creation of custom audiences.
We c...
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Analytics & Measurement
Analytics, measurement and reporting allow us to provide greater clarity on the actual impact marketing is having, enabling enhanced optimization. This is why w...
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Automation
We use tools to streamline, automate, and measure marketing tasks and workflows, as well as to scale the amount of campaigns our teams create. Our marketing aut...
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Data Modelling
Our data scientists dissect heaps of data to isolate the levers with the greatest impact on business results and identify opportunities for improving marketing ...
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Research
By understanding explosive cultural shifts, as well as cultural tastes that develop over time, we spark transformation for your brand and your customers.
Our ...
Discover the wide range of our expertise
01
Insight & Strategy
Defining why and how your brand will reach the audiences that matter—in the spaces, places and moments that matter—is key to driving growth. We turn briefs into actions, with ideas and inspiration that change your brand's trajectory.
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Data, Technology & Analytics
We use data-driven intelligence to inform our plans. We can advise you on the optimal configuration for your marketing technology ecosystem. And we'll decode the data to show you that what we did delivered results.
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Activation & Performance
We identify how, where, and when your brand shows up in consumers’ lives. And we optimize our actions at every step, to deliver on both short—and long-term growth objectives.
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Trading & Investment
We determine how much investment your brand needs to achieve your goals. Then, we navigate the marketplace for next-gen impact to make it possible to achieve those goals, at the best cost.
Redefining
creativity
We are steadfast in our belief that marketing and media creativity needs to be constantly redefined. Because we are emboldened by the ever-more meaningful, memorable and impactful connections this creates between a brand and its audiences. And most importantly, because it drives business success.