Touché! stood out again in international awards show by winning an award at the Internationalist’s Marketing Makes a World of Difference in New York as well as two at the M&M Global Awards in London.
At the Internationalist Awards, The 1.8 Pound Book campaign for Préma-Québec won an award for the innovative approach to the campaign as well as the highly creative deployment strategy to announce the release of a 1.8 pound book, the average weight of a premature child, in order to raise funds for the foundation.
Every year, The Internationalist highlights inspiring case studies of how brands and their marketing initiatives are making a world of difference by creating awareness, changing behaviors, and driving results for people, the planet, all living creatures... and for business.
For all details: https://marketingmakesaworldofdifference.com/
Watch the case study here: https://www.touchemedia.com/en/our-work/the-1-8-pound-book/
As for the M&M Global Awards, Touché! once again distinguished itself with two gold trophies in the Best use of Digital and Best use of Automotive categories for BRP’s Uncharted Playgrounds campaign.
M&M Global celebrates 34 years of rewarding the best work in international media and marketing. The categories focus on work in the industry from sectors ranging from finance and FMCG to automotive and sport, campaigns based around media channels, successful partnerships and communication strategies. They are open to brands, media owners, agencies and adtech companies around the world.
For all details: https://festivalofmedia.com/mmg/mm-global-awards-2023-winners
Watch the cas study here: https://www.touchemedia.com/en/our-work/uncharted-playgrounds/