June 9, 2023
Touché! wins the Media Grand Prix at the Prix Idéa
Grand Prix média IDÉA 2023

On June 8, the fourth edition of the IDÉA Awards was held, recognizing the best advertising campaigns in Quebec in six major disciplines, including media.

Touché! had six campaigns nominated, and came out on top, including the Media Grand Prix for BRP's Unchartered Playgrounds campaign. This case also won gold in the Digital category.

Touché! also won five silver and three bronze awards for its clients Préma-Québec, Exceldor, Les Producteurs de lait du Québec, BRP, VIA Rail and Tourisme Montréal.