The Media Innovation Awards, known for recognizing canadian outstanding achievements in the realm of media and advertising, have once again shone a spotlight on Touché!’s outstanding contributions to the industry.

The agency has shortlists for four of its clients and their campaigns:

• BRP/Can-Am On-road - Every Signals Count

• Canadian Tire - 100 Years Young and Motomaster

• Préma-Québec - 1.8 Pound Book

• Quebec Milk Producers - Cute Kids to the Rescue

The MIAs celebrate media excellence and innovation and highlight the essential role that media plays in connecting with audiences.

Gala will take place on November 29 in Toronto.

See all nominees here: https://mediainnovationawards.strategyonline.ca/nominees

Touché! was also shortlisted twice at the Drum Media Awards 2023 for its Préma-Québec's The 1.8 Pound Book and Canadian Tire's Show me the Money campaigns.

Gala takes place on November 29, in London, UK.

See all details: https://thedrumawards.com/live/en/page/media-nominations